Batuhan
Altunay
Art director and creative technologist based in Ankara. I work across visual communication, moving image and digital products.
I test ideas by making them work. Seeing a real version usually reveals what the layout, flow or production plan still needs.
I understand an idea better once I can use it.
I start by defining the actual problem, then shape the visual language, user flow and production method together. A working version shows what to keep and what to change.
Clarify what needs to be solved and what a useful result would look like.
Set the visual system, flow and production logic before polishing the details.
Put the work into use, observe where it breaks and revise it.
Visual systems
I build systems that keep a brand consistent across formats, teams and production cycles.
See the work →Moving image
I handle concept, shooting, editing and post-production as one connected process, so the idea survives every handover.
See the Lab →Digital products
I turn practical needs into interfaces, user flows and working products that can be tested outside a presentation.
See the Lab →Each role changed how I approach the work.
I began in a university television studio, moved into e-commerce and European Union programme communication, and now work in industrial manufacturing.
Work from in-house roles and independent projects
In-house roles taught me to build systems that remain useful after launch. Independent projects require faster decisions and direct responsibility.
Professional experience
Keramika
Three and a half years producing and coordinating the visual work of a ceramics company from within its e-commerce team.
IPC and EU-funded projects
Design and communication work produced inside IPC across several European Union funded programmes.
FAF Vana
Art direction for an industrial valve manufacturer.
TOGO
Art direction across digital communication, campaigns and brand identity during a year inside TOGO.
Selected websites
Keramika
keramika.com.tr →
Keramika Shop
keramikashop.com →
Fresco Bowl Salad
frescobowlsalad.com →
Ege Porselen
egeporselen.com →
Freelance projects
Projects I start for myself
Some become products, one became a studio, and some remain music.
Poketopu
A listing and trade platform for Pokémon TCG collectors in Türkiye, organised around a shared card catalogue.
I designed the product structure, matching model, user flows and interface, then built the working platform.
Visit Poketopu →
Unseen Credits Studio
A studio producing AI-assisted, UGC-style product videos for brands, from brief to final delivery.
I developed the service model, production workflow, creative direction and client portal.
TUNGRA
Music I write and produce under the name TUNGRA, moving between piano, guitar and electronic production.
A personal practice where I handle the writing, arrangement, recording and production.
I often learn by taking things apart, from computers to tools. Understanding how something behaves is usually what helps me finish a project.
Explore the Lab →